Learning & Development
Online Success for Your Business- Quarter 1 2020- Seeking Expressions of Interest!
The aim of this Google AdWords training course is to:
By the end of the course, you will have a fully developed Google Ad Campaign to roll out.
- Develop the skills, tools and knowledge to be able to create an effective Google advertising campaign.
- Develop an understanding of the key performance indicators to enable campaign management.
Google AdWords is an essential element of a marketing strategy. It can be extremely effective if it is managed correctly.
The Key elements of the day are:
- Website\Landing page optimisation
- Research – Keyword\Audience\Competition
- Campaign setup
- Campaign management
This is a highly interactive and participative course. In order to gain the maximum from the day, it is recommended that all participants bring a laptop.
It is also important for each participant to have a Google account setup for their business. This will be the Google account that will be used to create the advertising campaign and analytics.
- Set of notes for creating Google PPC campaign
- Creation of first live campaign
- Page of links, tips and tricks for effective campaigns
Dates and Venues
- Seeking Expressions of Interest!
- 9:30 – 5:00pm, ISME, Dublin 2
One day course: €45 ISME Members, €60 Non-Members
Members please log in to avail of your discount