Aim: To highlight tools available for campaign management, the KPIs to monitor and the common pitfalls. 

Objective: To ensure that SMEs can successfully manage digital Marketing through the use of free tools and focussing on the right areas. This session will take participants through the Key performance indicators and the best tools to review them. 

Format: Each session is a 75-minute presentation followed by a 35-minute Q&A. The slides and slide notes will be sent to each participant. 

Time & Date: 21st  April, 12.00 – 14.00, this training will take place online

Cost: 

• €55 for Members of ISME
• €65 for Non Members of ISME