Back to Business

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Welcome to Back to Business  – an initiative to provide Members with a platform to promote their business, network and get key information during the COVID-19 crisis.  ISME have created a dedicated section on that will advertise and promote businesses, free of charge;  provide webinars, videos and blogs focusing on key tools and advice needed to get back to business; plus virtual networking events - Pitch my Business.

Neil McDonnell, ISME Chief Executive commented

“As our COVID-19 restrictions ease, it is vital for our small businesses to get back trading again. They have been starved of trade for so long that the viability of many is threatened. Consumers can play their part by staying local and shopping local. ISME is playing its part by assisting businesses to find those local customers more easily, and free of charge.”

A message from ISME CEO

Neil McDonnell

The focus of this campaign is to think local, think Irish and get business moving again. The Irish business community, and in particular small and medium businesses, are experiencing challenges like never before. Many are making very tough decisions and others are looking at ways to pivot their business. This campaign celebrates and encourages innovation and rethinking of business delivery following a sea change in society post COVID-19 and offers ISME’s channels as a means to promote this.

We hope this campaign inspires more businesses to work together, be it in the consumer or business to business sectors, big or small companies and also direct members of the public to support Irish products and services.

Meet Samantha Kelly – “Tweeting Goddess”, Social Media Strategist & ISME Member supporting Back to Business

Samantha Kelly is an internationally-recognised Twitter Expert, Social Media Strategist, Author and Speaker. Known as the “Tweeting Goddess”, with a following of over 53k engaged followers, she is also founder of the Women’s Inspire Network – a global support network for female-led businesses, with a social media following of over 16k.

A message from Samantha Kelly

Samantha Kelly
Tweeting Goddess

We are delighted that Samantha is joining us in this initiative and she explains why she wanted to be involved:
“This initiative with ISME is so important for business owners right now. Now is the time for collaboration and supporting each other. We are in the same boat so we understand the challenges and issues that are coming up. I’m really proud to be part of this campaign. I look forward to supporting other business owners along the way!”