Effective Email Marketing

Effective Email Marketing

Effective Email Marketing

AIM

The aim of this Effective Email Marketing training course is to help you ensure that your email is opened and actioned. Strengthen relationships with existing customers and create relationships with new or potential customer.s

COURSE CONTENT

·  Use email marketing effectively; get a high open rate, high click through rate and a good return on your investment

·  Get content ideas and learn how to make your content work

·  Interpret what the results say including your open rate, click through rate and unsubscribes

·  Set up a trial account and e-newsletter template using Mail Chimp

METHODOLOGY

The training takes the form of a practical hands-on half-day workshop, with group discussions and exercises. Participants should bring a laptop with a wireless connection with them to make sure they get the most out of the session.

TARGET AUDIENCE

The course is designed for staff, who would like to start running email campaigns or improve the effectiveness of their campaigns

DATES and VENUES

21st Februray 2017. 2.00pm – 5..00pm. ISME, Dublin

10th May 2017. 2.00pm – 5..00pm. ISME, Dublin

FEE:

Half day course €120 ISME Skillnet Members, €180 Non Members

Booking Essential

FOR FURTHER INFORMATION OR TO BOOK CONTACT:

Liz Carroll, Training and Development Manager, 01 6622755, liz@isme.ie

The ISME Skillnet is funded by member companies and the Training Networks Programme, an initiative of Skillnets Ltd. funded from the National Training Fund through the Department of Education and Skills.