DQS – Certification for your business
The importance of management system certification for your business
- Brendan McKeon, DQS Ireland.
Certification gives your business a marketing advantage over the competition. It’s a differentiator. Many companies offer products and services, but it is the companies who deliver the best products and services efficiently that succeed. Not only do businesses recognise the importance of certification, but also the customer realises the importance of quality. A good foundation builds a good business, and certification is a good foundation for small businesses that want to expand their market and create new business opportunities. The phrase management system certification conjures up an image of an office full of clerks, endless reams of paper, etc. The reality is you have a process that works for your business and helps achieve its targets and objectives. Certification is applicable to businesses and organizations from every sector. The process oriented approach is the common thread running through all ISO standards and this makes certification applicable to service organizations as well as manufacturers. Its general guidelines allow for the flexibility needed for today’s diverse business world. By achieving certification you gain a competitive advantage, improve your business processes, ensure client satisfaction, and demonstrate a commitment to health, safety and the environment. Companies appreciate how certification can improve their business processes and reduce scrap, rework and cost, however some companies need motivation to get started on the road to certification. Manufacturers and Service providers with similar products, services and pricing use certification to differentiate themselves from the competition. The decision by the company to achieve certification is the first step, but unless all employees embrace the change in the company culture, it will not work.
Any business considering ISO certification should first talk to other companies who have successfully achieved certification and learn from them. A typical obstacle to certification is the silent resistance to change: we’ve always done it this way. The mistake some companies make is driving the requirements through the business without effective communication of the plan to all employees. Companies should offer a training and awareness program to get people involved. Certifications are often based on customer contractual requirements rather than a desire to actually improve quality and If you just want the certificate on the wall, chances are you will create a paper system that doesn’t have much to do with the way you actually run your business. Very successful organisations are the ones that make the certification fit the company, not the company fit the certification. A number of major purchasers require their suppliers to hold ISO certification. Third party certification bodies such as DQS Certification Ireland provide independent confirmation that organizations meet the requirements of ISO standards. Over a million organisations worldwide are independently certified, making ISO certification one of the most widely used management tools in the world today.